The manoeuvre of presenting any product or service offered by a particular company to its potential target consumers to purchase the same is referred to as Advertisement. This can be done via various mediums which are: television, Radio, Cinema, m agazines, Newspapers, Bill Boards, video games, Internet etc… Every company communicates about its products and [...]
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The promulgation of the attitude of integration of web bestowed content is the gist of this easy to enunciate petite word, WEB2.O. Internet being the most potent medium holding whole world in its mesh as World Wide Web is being utilized to reach masses. The term is not any technical modernization but a novel concept via which software developers and end users utilize net. The term got the gratitude after O’Reilly media conference in 2004, though was initially used by Dale Dougherty and Craig Cline
Tim O’Reilly has very rightly said that
“Web 2.0 is the business revolution in the computer industry caused by the move to the Internet as a platform, and an attempt to understand the rules for success on that new platform”
It can be referred to as the ensuing invention of web expansion and design, which aims to abet communiqué, prudent information sharing, interoperability and alliance of World Wide Web. This has led to the development and fruition of web based communities, hosted services and applications- social networking sites, video- sharing sites, wikis, blogs and folksomonies.
Web2.O is the commerce upheaval in the internet industry and an attempt to understand the accomplishment of internet as a podium.
eBay, Craigslist, Wikipedia, del.icio.us, Skype, dodgeball, and AdSense are very few examples which can describe web2.O
We can have myriad advantages of this astounding concept. Out of which few can be succinctly articulated as follows:
• Recouping information.
• Uploading and sharing photographs.
• Interactive facilities to provide net as a platform.
• Allows running software application through browser.
• Users can own data on web2.O site.
• Exercising the control over the data.
• Enables the architecture of participation which adds value to the application.
• Provides the feature of rich user friendly interfaced website model.
Many endless features like blogging; pod cast; web cast; Articles/ eZines; Forum Postings; RSS Feeds; promotion under Google products like Froggle; Base; Latitude, Local Listings; feeds under My Yahoo, My AOL and MY MSN promotions, content rich pages creation on My Space, bebo etc.; XML Sitemaps which are giving promotional edge to this exquisite concept. Lets see what next technology has kept for us in future!!!!!!!!
